What I Know About Selling Art
Service, Service, Service
You can’t scrimp on quality.
Presentation is important.
Let your customers tell you what they want and listen.
The best ones do go first, you better be willing to let them go.
The more you sell the more you sell, sales feed upon each other.
Customers want to purchase from successful artists, so let them know you are successful.
Keep in contact with your customers.
Make your customers your friends.
Your customers have something in common with you; you both love your art.
Don’t be afraid to let your customers know what you are doing, your goals and objectives.
Customers love to know the story behind the painting. They also love to know the process.
If you are excited about your work, they will sense it.
Your art needs to be seen, the more often it is seen the more chances to sell your art.
You must be approachable.
Make it easy for your customer to purchase from you, have a variety of ways they can pay for your work.
Respect your customer’s time.
Honor your word and guarantee your work.
What tips do you have about selling art? Please share!
2k14 current footage 6052 sq. inches
*All art from Janet Vanderhoof’s Fine Art Gallery, maybe seen in Janet’s studio at Morgan Hill, CA. You may purchase through contacting my email jvander51@msn.com or phone (408) 460-7237. Thank you!
Imperfection and Beauty
“There is a kind of beauty in imperfection”-Conrad Hall
Who are we to define what beauty or perfection is?
I have wondered why artists find “beauty” in the not so beautiful.
I first realized this phenomenon in my figure drawing class. I was attracted to the models of full figure, faces of character and gnarled hands. I was attracted to the philosophical beauty. The slim, perfect beauty that is revered in our society was found boring to me in the art world.
Could perfection erase a story to be told or erase one that was once there?
Does imperfection connect us to our humanity, the realization that we are all connected?
Beauty can come with age as in an object worn from time. Beauty can be found in the humble, the modest and the mundane.
Without imperfection there cannot be perfection. One cannot exist without the other.
Finding the sublime in the not so beautiful, transfers us inward, touches our soul, through truth, honesty and depth.
Tell me your experience of finding perfection in imperfection, where imperfection becomes beauty.
2k14 current footage 3856 sq. inches
*Paintings above~SOLD
*All art from Janet Vanderhoof’s Fine Art Gallery, maybe seen in Janet’s studio at Morgan Hill, CA. You may purchase through contacting my email jvander51@msn.com or phone (408) 460-7237. Thank you!